BSc in Business and Management

The degree is for you if you wish to:

·         acquire the ability to think independently about business and management decisions

·         gain a degree which will be valued by employers looking for people who can demonstrate logical and quantitative reasoning

·         gain a knowledge and understanding of a number of issues in international management, while allowing you to learn from issues and experiences relevant to your local environment.

Programme structure

The degree consists of 12 courses when taken through the Standard Route and 9 courses through the Graduate Entry Route.

Prestige and career progression

The London School of Economics and Political Science (LSE) provides academic direction for this programme. LSE is regarded as an international centre of academic excellence and innovation in the social sciences. This degree will prepare you for a career in areas of business, banking, general management, accountancy, management consulting and marketing.

Course Plan

Course Code





Introduction to Economics

 This course is designed to introduce you to the fundamentals of economic analysis and reasoning and it is the course upon which subsequent, more specialised economics courses are based.


MT 105a


This half course develops basic mathematical methods and will emphasise their applications to problems in economics, management and related areas.


ST 104a


This half course introduces students to the basic statistical concepts which they may need to understand and use in the other courses they intend to study in their degree or diploma.



Principles of Accounting

This course provides an introduction to financial and management accounting. It is aimed at providing a broad understanding of the theory and practice of financial accounting, management accounting and financial management, both for non-specialist students and as a foundation for further study in the area.

This course does not focus on the technical aspects, but rather examines the basic principles and underlying concepts and the ways in which accounting statements and financial information can be used to improve the quality of decision-making.



Business and Management in Global Context

The course provides an introduction to business and management with particular emphasis on their international dimension.



Principles of Banking and Finance

This is designed as the foundation banking and finance course on which subsequent and more specialised finance courses are based.



Core Management Concepts

The course covers the main areas of general management and the intellectual foundations of management concepts. It is the basis upon which more specialized functional management courses can be taken.



Corporate Finance

This course is aimed at students who are interested in understanding asset pricing and corporate finance. It provides a theoretical framework used to address issues in project appraisal and financing,the pricing of risk, securities valuation, market efficiency, capital structure, and mergers and acquisitions. It provides students with the tools required for further studies in financial intermediation and investments.

EC1002 & MT105a


Principles of Marketing

This course introduces students to the fundamental principles of marketing and marketing management. The approach taken in this course will enable students to gain a broad understanding of the theoretical and practical issues surrounding marketing decision making.

EC1002 or SC1021


Management Science Methods

Management science deals with decision making within a managerial context. It encompasses a number of systematic approaches to making decisions in problems often encountered by managers. In the modern world, intuition in decision making can be an unsafe guide. The distinctive feature of management science is the construction of an explicit, simplified model of relevant aspects of the decision making situation under study. Such models are often based on quantitative mathematical approaches, but may at times have a more qualitative character.

ST104a & MT105a


Elements of Social and Applied Psychology

This course provides an overview of key areas of social psychology and their application. It addresses issues of both theoretical interest and practical importance, thereby aiding our understanding.



Organization Theory

This course explores the ways in which organisations can be designed (by management or others) in order to achieve their objectives. This is an interdisciplinary course drawing centrally upon psychology,sociology, economics and, to a lesser extent, management theory.

EC1002 or MN2079


Human Resources Management

This course is about Human Resource Management (HRM) strategies, policies and practices. It examines the approach taken by commercial firms and other organisations to recruit, retain and motivate their employees. This includes everything from recruitment and ion techniques (which initiate the relationship between firm and employee), to the formal and informal institutions that determine how employees are managed, and all the way to policies on separation (which determine whether, and in what circumstances, employees are to be let go).

The course follows the perspective adopted in many HRM textbooks, and looks at the subject from an organisational point of view, as well as acknowledging the wide range of factors which shape HRM strategies, policies and practices, including government and regulatory frameworks.



Contacts for UOL IP at AAST:

 El Moushir Ahmed Ismail st. Sheraton Heliopolis

College of Management and Technology

Mob. +2-01023163336 / +2-001067779963


Fax: +202-22686009


For more information on this degree, access the following link: