·         Seeking knowledge and reward and recognize merit, creativity, and innovation
·         Developing the educational programs in light of regional, local and international developments
·         Qualifying and training young leaders capable of using modern techniques in different real-life applications
·         Proving a nurturing environment to encourage creativity and productivity, through the work of a high caliber faculty and administration
·         Activating the role of specialized units and centers in providing research and consultancy services to the community.