The course prepares the student to understand the principles of Logistics & SCM and their roles in business. The course presents the different building blocks of Logistics, including forecasting, inventory control, scheduling, capacity management, waiting line management, and lean management in addition to the various decision analysis tools.
Customers Relationship Management (CRM)
This course will present innovative, proven methods for determining whether a Customer Relationship Management (CRM) strategy for changing the way a company provides service (by adding new technology, processes and procedures) will realize the return on investment projected. Throughout the course, measurable data-containing examples will be provided on how CRM theory is applied with great success by various corporations. Objectives will focus on the scientific reasons why people resist change, a process to deal with that change, a process to measure the results in an on-going manner and how to tie in and measure those results to a company’s bottom-line.
Supply chain management
This course will enable the student to understand and critically evaluate the principles of supply chain management and to understand how a supply network should be organized and effectively managed. It will take account in particular of supply strategy, inter-organizational relationships and logistics issues, and is applicable to a wide variety of sectors, including service applications. Through extensive use of case studies, it will develop skills in application of theory to address complex organizational problems.
Management of Distribution Institutions
This course examines the needs of consumer goods and services companies selling through wholesalers and retailers business-to-business firms working through independent distributors and sales representative firms retailers seeking to improve efficiency in an increasingly competitive marketplace and intermediaries seeking to preserve their role in an increasingly fluid channel structure.
Global Supply Chain
This course aims to provide the student with an overview of world trade and trading patterns, with the associated theoretical underpinnings. It is within this context that the student will study a range of current global supply chains, and explore the current concerns of managing complex relationships such as building relationships with suppliers, developing transport plans, issues in management of supply chains and the ethical dimension.
E-Supply Chain Management
This course introduces the student to modern IT practices in support of logistics and supply chain management. It demonstrates the principles and theory of good design of stored data and integrated information systems support and gives exposure to the most modern implementations of this in the form of the SAP Enterprise Resource Planning software.
Research Methodology & Business Reporting
The first part of this course provides a comprehensive theoretical and practical framework for business research. It introduces the processes for developing research and considering different research designs and approaches together with statistical methods for data analysis and interpretation. The second part of the course teaches students how to report and present research findings using computer technologies and other presentation aids.
This course is designed to enable students to identify central issues and problems in business organizations to suggest alternative approaches and then present well-supported recommendations for future actions. The course will accomplish these objectives by explaining concepts and theories useful in understanding the strategic management process. The course will cover topics such as characteristics of strategic decisions, strategic decision makers, social responsibility and ethics in strategic management, situation analysis and corporate strategy, business and functional strategies in addition to strategy implementation and control. A case-study oriented approach will be heavily used in this course.