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  • Ensuring the highest quality of education by carefully and consciously updating and upgrading our graduate programs that advance media management and media practices.
  • Strengthening academic excellence by enhancing teaching methodologies and applying case study oriented approaches in demonstrating best media management practices and media performances.
  • Fostering research and outreach programs and to build an academic community that recognizes and meet the demands of public and private media corporations.
  • Keeping our internal processes and structures continuously under review to meet the needs and expectations of our students and targets.
  • Creating a learning environment that brings together students, faculty and staff in a context of organizational culture that fosters teamwork, critical thinking and creativity.
  • Building alliances with higher educational intuitions government agencies and media corporations and to make meaningful contribution to society.