ea316 Marketing Management - year 2013, semester Spring, Undergraduate
Lectures Notes
FileTypeNotes
Kotler_MM_13e_Basic_01.ppt Lectures Notes Defining marketing for the 21st century
Kotler_MM_13e_Basic_03.ppt Lectures Notes Scanning the marketing environment
Kotler_MM_13e_Basic_06.ppt Lectures Notes Analyzing consumer markets and buyer behavior
Kotler_MM_13e_Basic_05.ppt Lectures Notes
Kotler_MM_13e_Basic_04.ppt Lectures Notes
Kotler_MM_13e_Basic_11.ppt Lectures Notes
Kotler_MM_13e_Basic_08.ppt Lectures Notes
Kotler_MM_13e_Basic_10.ppt Lectures Notes
Kotler_MM_13e_Basic_20.ppt Lectures Notes
Kotler_MM_13e_Basic_13.ppt Lectures Notes
Kotler_MM_13e_Basic_12.ppt Lectures Notes
Kotler_MM_13e_Basic_14.ppt Lectures Notes
Kotler_MM_13e_Basic_17.ppt Lectures Notes
Kotler_MM_13e_Basic_15.ppt Lectures Notes