Heba H Sadek , MS.

Senior TA.

Biography
Education
Honours & Awards
Publications
Teaching
Others

Biography

Education

  • PhD in Marketing/Media management, Cardiff Metropolitan University, Dec 2015
  • Masters in marketing , Arab Academy for Science and Technology and Maritime Transport, Mar 2011
  • B.A. in Marketing and International Business, Arab Academy for Science and Technology and Maritime Transport, Jun 2006

List of Publications

    • Submitted by: Heba Hassan Sadek, "the impact of marketing communication tools on building brand equity in the Egyptian banking sector: a customer perspective" , PhD thesis- Cardiff metropolitan university , 2016.
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    • Heba sadek and Passent Tantawi, "Measuring (CRM) and its relationship with customer satisfaction in the Egyptian banking sector" , volume 1, number 2 , 2011.
            Read Abstract Download PDF
            Read Research
    • Heba Sadek, Farid El Sahn and Passent Tantawi, "Customer Relationship Management (CRM) & its effect on customer loyalty in the Egyptian banking sector." , - , 2011.
            Read Abstract Download PDF
            Read Research
    • heba sadek, "INVESTIGATING THE CUSTOMER RELATIONSHIP MANAGEMENT (CRM) COMPONENTS and THEIR EFFECT ON CUSTOMER LOYALTY IN THE EGYPTIAN BANKING SECTOR" , - , 2010.
            Read Abstract Download PDF
           

Teaching

  • Various management, Marketing and media management courses.

    The courses are taught in both the English and French Language

Honours & Awards

  • best paper for "CRM and its relationship with customer satisfaction in the Egyptian Banking Sector"

Others

  • Reading, listening music, walking and playing gym in Sporting club.

Address : 425 Elguish avenue, Loran, Alex.

Phone : +(20 3) 5565429

mobile : 01001478299

home phone : 5858074

Room No: 0

Email: Send Mail

Web page : link