Overview

Discover Marketing at AASTMT Smart Village Campus 

 

Marketing is both an art and a science that involves understanding people's needs and wants to create, optimize, and promote products and services to a target audience. Our Marketing major is designed to enable students to explore the entire process, from product creation to consumer delivery. This comprehensive major covers marketing research, advertising, marketing management, and international marketing.

We take pride in offering hands-on experience and market exposure to our students through various projects, events, field visits, and seminars. We are dedicated to helping our students develop practical skills that will prepare them for successful careers in the marketing industry.

Marketing is an exciting and challenging discipline that plays a critical role in the success of multinational and global corporations. The globalization of business has presented new challenges to the academic and business worlds in terms of both theory and practice. To better focus on the needs of our marketing students and introduce new majors with an international/global perspective, we established the Department of Marketing & International Business at the College of Management and Technology. Our department is committed to providing our students with a deeper understanding of international business practices, policies, and strategies in the ever-changing Egyptian as well as international business environment.

At the Department of Marketing & International Business, we currently offer a Major in Marketing, and we invite you to join us and embark on a rewarding academic and professional journey.